Master ADHD Now is an ADHD Coaching company helps individuals increase their executive functioning. I created banners, websites, brochures, workbooks, courses, and pitch decks that exude a very welcoming, lively, youthful, and subtly humorous style, while exuding high energy, as it caters to the short attention span of those with ADHD.

Approach: Following the triumph of the ADHD Coaching brand, we embarked on a new venture by establishing a distinct website to showcase the Executive Performance Course. The objective was to foster collaborative partnerships aimed at introducing the course to educational institutions. Knowing the audience was marketed to those in their early twenties, I incorporated the use of organic shapes, subtle image animations, and vibrant color palettes that would evoke an atmosphere of inspiration, excitement, and innovation. As the lead designer for the website, I guided another designer through the logo creation process. My concept was to make the logo provide a clear sense of direction amidst the chaotic lifestyle of our target market.

Approach: Create an online environment that appeals to and nurtures leads, embodying an authentic and welcoming brand with a strong knowledge base. The primary objective was to engage both warm and cold leads by enticing them to subscribe to an email campaign through free download offers, positioned alongside a calendar for booking complimentary coaching sessions. This strategy aimed to convey expertise and inspire confidence in viewers, assuring them of the Coach's capability in addressing their executive functioning needs. The brand was designed for ease of use and tailored to individuals with short attention spans, incorporating organic shapes, vibrant colors, concise copy for quick comprehension, and dynamic elements.

DESIGN & BRANDING